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Wharton on dynamic competitive strategy / George S. Day, David J. Reibstein and Robert E. Gunther

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Wharton on Dynamic Competitive Strategy offers new perspectives on competitive strategy from a distinguished group of faculty at Wharton and other leading business schools around the world. This book presents the best insights from decades of research in key areas such as competitive strategy, simulations, game theory, scenario planning, public policy, and market-driven strategy. It represents the most cohesive collection of insights on strategy ever assembled by a leading school of business

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สภานภาพ

Detail Information

ชื่อชุด

-

เลขหมู่

658.4012 D273W

ผู้จัดทำ

New Jersey : John Wiley & Sons., 1997

ลักษณะวัสดุ

xi, 465 p. : ill. ; 23 cm

ภาษา

English

ISBN/ISSN

9780471689577

หมวดหมู่

NONE

Content Type

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Media Type

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Carrier Type

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ครั้งที่จัดทำ

1

หัวเรื่อง

Competition.
Strategic planning
Industrial management
Case studies
Case Reports
Business strategy
USA
Industrial management -- United States -- Case stu
Concurrence
Economic -- Competition
Trade regulation
Trade regulation -- United States
Competitiveness

ชื่อเรื่องเพิ่ม

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Statement of Responsibility

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Other version/related

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