Written in a conversational tone, this 4-color text takes a fresh learning approach to relating business English to the world of work. Here, telecommunications, customer service, and a host of other real-world topics connect to activities and exercises in grammar, punctuation, vocabulary, spelling, word division, and sentence writing/revising.
Developed for use by non-native speakers of English enrolled in Technical Writing and Communication courses, this text places technical writing in its context, showing students how to consider their purpose and their audience when writing reports, memos, and correspondence. It also covers computer technologies and the intercultural concerns.
Presents instruction on critical reading and analysis, argument, and research techniques, along with a collection of readings appropriate for practicing those techniques. This title includes a visual program, featuring chapter opening visuals and two full-colour inserts.
This soft-cover business communication text -- an abridged version of College English and Communication, 7e -- retains that text's strong features but lacks the heavy emphasis on grammar and mechanics. Instead, College Communication focuses on the development of effective listening, speaking, and writing skills. Emphasis is on the global, ethical, technological, and customer service aspects of …