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Soft power : The means to success in world politics
Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently,and often incorrectly,by political leaders, editorial writers, and academics around the world. So what is soft power? Soft power lies in the ability to attract and persuade. Whereas hard power,the ability to coerce,grows out of a country's military or economic might, soft power arises from the attractiveness of…
- ครั้งที่จัดทำ
- 4
- ISBN/ISSN
- 9781586483067
- ลักษณะวัสดุ
- xvi, 191 p. ; 24 cm.
- ชื่อชุด
- -
- เลขหมู่
- 327.73 N982S
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